Wednesday, June 18, 2014

Fear, Uncertainty, Doubt (FUD) in Online Transaction Authentication...

According to a survey by CardinalCommerce, 82% of e-commerce merchants do not have any customer authentication method on their websites. They fear that that introducing the additional security measures may scare away their customers.

Dan Watkins from Greensheet, discussed the survey results with me and wrote this news article.

Do you agree with our discussion?

Merchants need to eliminate the FUD